UCLA ESPORTS

ONGOING

Valorant Roster Reveal

Recruiting Graphic

ROLE

Graphic Design Director

CATEGORY

Work / Community / Personal

TOOLS

Photoshop, Figma, After Effects

TEAM

Marketing Director Ivan Tovalin
Graphic Design Directors Katherine Wang, Ella Chen

UCLA ESPORTS

ONGOING

Valorant Roster Reveal

Recruiting Graphic

ROLE

Graphic Design Director

CATEGORY

Work / Community / Personal

TOOLS

Photoshop, Figma, After Effects

TEAM

Marketing Director Ivan Tovalin
Graphic Design Directors Katherine Wang, Ella Chen

UCLA ESPORTS

ONGOING

Valorant Roster Reveal

Recruiting Graphic

ROLE

Graphic Design Director

CATEGORY

Work / Community / Personal

TOOLS

Photoshop, Figma, After Effects

TEAM

Marketing Director Ivan Tovalin
Graphic Design Directors Katherine Wang, Ella Chen

UCLA ESPORTS

ONGOING

Valorant Roster Reveal

Recruiting Graphic

ROLE

Graphic Design Director

CATEGORY

Work / Community / Personal

TOOLS

Photoshop, Figma, After Effects

TEAM

Marketing Director Ivan Tovalin
Graphic Design Directors Katherine Wang, Ella Chen

UCLA ESPORTS

ONGOING

Valorant Roster Reveal

Recruiting Graphic

ROLE

Graphic Design Director

CATEGORY

Work / Community / Personal

TOOLS

Photoshop, Figma, After Effects

TEAM

Marketing Director Ivan Tovalin
Graphic Design Directors Katherine Wang, Ella Chen

🎯 OVERVIEW

This page is actually work from 2 roles; Graphic Design Director at UCLA Esports, as well as Student Esports Coordinator for the wider UCLA Recreation Esports and Gaming Program, which houses UCLA Esports, Bruin Broadcasting, and other casual gaming clubs.


UCLA Esports is a passionate community of competitive teams in LoL, OW2, HS, RL, Smash Ult, Valorant, Omega Strikers, TFT & Dota 2. With my co-lead Kat and 3 other team members, I oversee the visual content of UCLA Esports social media, supporting whatever ideas that we and our marketing team envision.


As a Student Esports Coordinator (SEC), I'm still in charge of media, but work more with event production— creating a wider variety of media for Twitch broadcasting, print, and on-site activities.

💡 FEATURED GALLERY

💡 FEATURED GALLERY

2024-25 roster reveals
UCEI tournament graphic
UCEI champions graphic (left), Calfornia Rivalries flyer (right)
Recruitment Instagram story posts

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🤔 WHAT I LEARNED

🤔 WHAT I LEARNED

I LOVE PLANNING AND RUNNING EVENTS! Firstly, because creating the variety of multidisciplinary media needed for events keeps me on my toes. Furthermore, designing is more fulfilling to me when I can contribute to good experiences, which in this case, is the opportunity for game enthusiasts and nerds of all types to get together and build a strong community.


Getting involved on-site for large scale events has also taught me how to work in fast-paced environments. When something goes wrong (which will always happen somehow), you have to take initiative— there's not always time to wait around for someone else to tell you what to do!


Both the UCLA Esports and SEC team have also been wonderful to work with. It's hard to find people as self-motivated and dedicated as them, and being among them has been one of the highlights of my college career.

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OTHER WORK

OTHER WORK

want to chat? me too! let's talk at

ellachen.g.ucla.edu

©Ella Chen 2025

©Ella Chen 2025

want to chat? me too! let's talk at

ellachen.g.ucla.edu

©Ella Chen 2025

want to chat? me too! let's talk at

ellachen.g.ucla.edu

©Ella Chen 2025

want to chat? me too! let's talk at

ellachen.g.ucla.edu

©Ella Chen 2025